Member Spotlight - November 2017

MEET PRSA AUSTIN CHAPTER MEMBER: Kelsey Heitzmann

What do you currently do for a living? I am an Account Coordinator at Live Out Loud PR, where I assists with the day-to-day execution of client projects in the biotech, non-profit and consumer spaces. My main responsibilities include social media management, media outreach, analytics and coverage reporting, research, content creation, and event booking. We have a small but mighty team and I love the clients I get to work with each day!

What motivated you to pursue a career in communications? I really enjoy the dynamic environment of working in communications. I wanted something that would keep me on my toes and challenge me every day, and working in PR does that. I am also passionate about helping people and I believe effective communication is the most powerful tool for helping businesses reach their goals.

What was your first job in PR/communications? My first job in communications working for 100.1 Sun Radio as a promotions intern. I helped manage social media accounts, create newsletters, maintain the website, and sell merchandise at the promotions table during events. It was a great introduction into the world of communications. I learned a lot and had a blast doing it. 

Where are you from? Where have you lived? I’m not from Texas, but as they say, I got here as fast as I could. I was born and raised in a tiny town in Illinois. I moved to Texas with my family at the end of my senior year of high school. I lived in Victoria, TX for a short time and then left for Texas State in San Marcos, where I got my degree in public relations. I moved to Austin after graduating a little over a year ago and I love everything about it!

How has PRSA Austin contributed to your development as a public relations professional? PRSA has provided the opportunity to network and learn from other professionals across all areas of communications. I especially enjoy the monthly luncheons. The topics are always timely and relevant and the speakers are phenomenal every month.

Going for a jog around Town Lake never gets old. It is beautiful and I love seeing all the different people out and about. I also enjoy exploring new festivals and live music venues.

What do you do in your free time? What are your hobbies/interests outside of work? I haven’t lived in Austin for long, so I spend most of my free time trying new things in the city. Whether it’s a new restaurant or a farmer’s market, I am always up for an adventure. 

What is your most memorable experience as a PRSA member? I recently joined the PRSA Board as the Texas State Student Liaison. Getting to be a resource for the students after being in their shoes just a few years ago is an amazing experience. 

Fill in the blank: My favorite thing about PRSA Austin is meeting new people.